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# SEO
![logo](./priv/logo.png)
<!-- MDOC !-->
**WORK IN PROGRESS, DO NOT USE**
```
/ˈin(t)ərˌnet jo͞os/
noun: internet juice
```
SEO (Search Engine Optimization) provides a framework for Phoenix applications
to more-easily optimize your site for search engines and displaying rich results
when your URLs are shared across the internet. The better visibility your pages
have in search results, the more likely you are to have visitors.
## Installation
```elixir
def deps do
[
{:phoenix_seo, "~> 0.1.5"}
]
end
```
## Usage
1. Define an SEO module for your web application and defaults
```elixir
defmodule MyAppWeb.SEO do
alias MyAppWeb.Router.Helpers, as: Routes
use SEO, [
json_library: Jason,
# a function reference will be called with a conn during render
# note: you must pass conn to the SEO.juice component for this to work
site: &__MODULE__.site_config/1,
open_graph: SEO.OpenGraph.build(
description: "A blog about development",
site_name: "My Blog",
type: :website,
locale: "en_US"
),
twitter: SEO.Twitter.build(
site: "@example",
site_id: "27704724",
creator: "@example",
creator_id: "27704724",
card: :summary
)
]
def site_config(conn) do
SEO.Site.build(
default_title: "Default Title",
description: "A blog about development",
title_suffix: " · My App",
theme_color: "#663399",
windows_tile_color: "#663399",
mask_icon_color: "#663399",
mask_icon_url: Routes.static_path(conn, "/images/safari-pinned-tab.svg"),
manifest_url: Routes.robot_path(conn, :site_webmanifest)
)
end
end
```
2. Implement functions to build SEO information about your entities
```elixir
defmodule MyApp.Article do
# This might be an Ecto schema or a plain struct
defstruct [:id, :title, :description, :author, :reading, :published_at]
end
defimpl SEO.OpenGraph.Build, for: MyApp.Article do
alias MyAppWeb.Router.Helpers, as: Routes
def build(article, conn) do
SEO.OpenGraph.build(
type: :article,
type_detail:
SEO.OpenGraph.Article.build(
published_time: article.published_at |> DateTime.to_date() |> Date.to_iso8601(),
author: article.author,
section: "Tech"
),
image: image(article, conn),
title: article.title,
description: article.description
)
end
defp image(article, conn) do
file = "/images/article/#{article.id}.png"
exists? =
[Application.app_dir(:my_app), "/priv/static", file]
|> Path.join()
|> File.exists?()
if exists? do
SEO.OpenGraph.Image.build(
url: Routes.static_url(conn, file),
secure_url: Routes.static_url(conn, file),
alt: article.title
)
end
end
end
defimpl SEO.Site.Build, for: MyApp.Article do
alias MyAppWeb.Router.Helpers, as: Routes
def build(article, conn) do
SEO.Site.build(
url: Routes.article_url(conn, :show, article.id),
title: article.title,
description: article.description
)
end
end
defimpl SEO.Facebook.Build, for: MyApp.Article do
def build(_article, _conn) do
SEO.Facebook.build(app_id: "123")
end
end
defimpl SEO.Twitter.Build, for: MyApp.Article do
def build(article, _conn) do
SEO.Twitter.build(description: article.description, title: article.title)
end
end
defimpl SEO.Unfurl.Build, for: MyApp.Article do
def build(article, _conn) do
SEO.Unfurl.build(
label1: "Reading Time",
data1: "5 minutes",
label2: "Published",
data2: DateTime.to_iso8601(article.published_at)
)
end
end
defimpl SEO.Breadcrumb.Build, for: MyApp.Article do
alias MyAppWeb.Router.Helpers, as: Routes
def build(article, conn) do
SEO.Breadcrumb.List.build([
%{name: "Articles", item: Routes.article_url(conn, :index),
%{name: article.title, item: Routes.article_url(conn, :show, article.id)
])
end
end
```
3. Assign the item to your conns and/or sockets
```elixir
# In a plain Phoenix Controller
def show(conn, params) do
article = load_article(params)
conn
|> SEO.assign(article)
|> render("show.html")
end
def index(conn, params) do
conn
|> SEO.assign(%{title: "Listing Best Hugs"})
|> render("show.html")
end
# In a Phoenix LiveView, make sure you handle with
# mount/3 or handle_params/3 so it's present on
# first static render.
def mount(_params, _session, socket) do
# You may mark it as temporary since it's only needed on the first render.
{:ok, socket, temporary_assigns: [{SEO.key(), nil}]}
end
def handle_params(params, _uri, socket) do
{:noreply, SEO.assign(socket, load_article(params))}
end
```
4. Juice up your root layout:
```heex
<head>
<%# remove the Phoenix-generated <.live_title> component %>
<%# and replace with SEO.juice component %>
<SEO.juice
conn={@conn}
config={MyAppWeb.SEO.config()}
item={SEO.item(@conn)}
page_title={assigns[:page_title]}
/>
</head>
```
Alternatively, you may selectively render components. For example:
```heex
<head>
<%# With your SEO module's configuration %>
<SEO.OpenGraph.meta
config={MyAppWeb.SEO.config(:open_graph)}
item={SEO.OpenGraph.Build.build(SEO.item(@conn))}
/>
<%# Or with some other default configuration %>
<SEO.OpenGraph.meta
config={[default_title: "Foo Fighters"]}
item={SEO.OpenGraph.Build.build(SEO.item(@conn))}
/>
<%# Or without defaults %>
<SEO.OpenGraph.meta item={SEO.OpenGraph.Build.build(SEO.item(@conn))} />
</head>
```